Guinness Storehouse Retail Store

Guinness Storehouse Retail Store

Take The Legacy Home

Concept & Design Development, Production, Photography

THE ASK

Drive sales of food and clothing in The Brand Store at the end of the Guinness Storehouse tour.

THE IDEA

We wanted to create a brand unique to The Guinness Storehouse. Using fresh photography and emotive copy, we repositioned the existing ‘Giftshop’ to more of an aspirational lifestyle brand.

THE OUTCOME

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