Chill Money

Chill Money

Nothing Like A Bank!

Strategy, Concept Development, Production

THE ASK

To drive awareness of Chill Money and in turn, uplift consideration of Chill Money for a loan.

THE IDEA

To launch a new loan offering under the Chill brand in a disruptive way. We wanted to deliver the key message that ‘everyone gets an online loan in minutes’ in a simple and direct way. Using Fair City Sponsorship Stings, we communicated this message with a fun and disruptive, creative angle.

THE OUTCOME

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